Technicolor add color to Walt Disney’s short cartoon Flowers and Trees, the first film to use Technicolor’s new and improved three-strip process

Disney wins Oscar for the film, and Technicolor received a special citation for their efforts

The first filmmaker to employ Technicolor’s new process number 4 was Walt Disney on his first color animated short, Flowers and Trees – recipient of the Academy Award in 1932 for Best Animated Short Subject.  At this point in the early 1930s, Dr. Kalmus cemented relationships with filmmakers Merian C. Cooper (King Kong), David O. Selznick, along with financial investment from John Hay Whitney and his cousin Cornelius Vanderbilt Whitney. This led to their partnership in Pioneer Pictures and Technicolor’s first feature-length 3-strip dye-transfer success, Becky Sharp directed by Rouben Mamoulian.